Webmercial Marketing : Quick, Easy and the Cheap

In the strange world of social media, a lot of free widgets (ie tools) are available for its residents, require very little technical knowledge. Some widgets are good only for the intended purposes - such as sharing a picture, feeling or some other form of entertainment. Other widgets have a great deal of value to small businesses, if they know how to properly begins. (I call it

So, what is a slideshow widget?

First of all, the network component is any type of web application, you can add to your own web pages, community profiles, or any other web site that allows html code. If you've ever been to a MySpace and other social networking sites, you may see a lot of cool and the people of the configuration tool. Surveys, pictures, video, users usually prefer to embed the page. These components are free, it's easy as the company that created them - users through viral video or photo collection tools, they like them to connect through a simple HTML link or a few lines of other people, they cut off the paste.

A slideshow widget is a collection of photographs that move frame-by-frame to the next image. Users can add captions, music, and in some cases, video and user-created sound clips.

Why are slideshow widgets good for marketers? Viral webmercials!

First of all, no wizard, so that the audience or the user can, through their creation is a kind of marketing, during a good thing. Users what they like

Why make a slideshow webmercial?

A slideshow widget can be used to create an online commercial for use on your business website, social networking profile, or anywhere else that html can be embedded. If you haven’t noticed, a lot of the big media companies are adding “webmercials” to their websites. This kind of marketing typically costs a lot of money – the kind that consists of hiring an ad agency with the technical expertise and the marketing-savvy to get it produced, direcibuted, and perfected. The traditional webmercial is a streaming media marketing video, similar to short clips that can be viewed on YouTube or at the beginning of the footage shown on news websites (like CNN). Slideshow webmercials are not as high-tech, but can still be an effective and professional medium for marketing to customers using rich media formats. (If you’re having trouble with the concept of webmercials or slideshows, scroll down to my author box where I link to a few of our webmercials created on-the-fly…)

If you're looking to add some multimedia to your website, and you don't have the technical skills or resources to hire a flash designer or design a minisite, a slideshow can be crafted easily to showcase your products or services.

Creating a slideshow webmercial for your business

There are some on the Internet to provide powerful functionality when it comes to slide several different sites. Do search

Tips for a successful slideshow webmercial:

1. Decide what you are promoting. If you just show only a few products from your online catalog, select the best pictures that you have. If you

2. Remember it’s all about branding. The text and music you add should reflect your business or the commercial’s theme. For example, if you own an online boutique that sells hot club clothing, you’ll want to play hip club music rather soft classical music. If you are a virtual assistant, you’ll probably want to keep the music slow and professional. A webmercial communicates to two primary senses – sight and sound. Make sure you don’t annoy your prospects with music that isn’t synced to the visuals.

3. Get to the point – quickly. You’ll want to grab your viewer’s attention with a strong opening image. Keep your message simple and stress your benefits. A webmercial allows you to the opportunity to “show” and “tell”. But nobody wants a webmercial that shows your entire business plan.

4. Don’t forget a call to action. At the end of your webmercial, close the sale. Ask for action.Post your website address or email address. Tell them about your Yahoo group. You don’t have a lot of room, so send them to either your primary home on the web or whatever part of your web promotion you are trying to expand.

Getting eyeballs to your slideshow webmercials

Your basic html and / or accept any form webmercial JavaScript can be embedded in the. Your own social network profile, or your local (and I almost) means your friends and colleagues can post webmercial. Also unknown if other users have access to your customers to create a slide show

A few tricks to getting people to view your webmercial:

1. Use a webmercial as an intro to your site (i.e. landing page…)
2. Cut and paste the code into Myspace, Bizpreneur, and any other social networking website profiles you may own.
2. Bookmark your slideshow using social book marking websites (such as Digg or Del.icio.us)
3. Link to your webmercial in your next newsletter. (Or, make a weekly webmercial for your newsletter!)
4. Link to your webmercial in your blog. (Or embed it.)
5. Send out a press release announcing your new webmercial (or its purpose – such as the event you are promoting or your new product line)
6. Link to your webmercial in your tag lines, articles, directory listings and anywhere else you can post a standard html link.
7. Share it with me! (Shameless plug, but I would love to see what you’ve created. Send me a message or join my network at LinkedIn (capitalcreativeinc) or Myspace (capitalcreative). (I am at other networks with the email address “yourfreelanceneeds at gmail.com”)

Other uses for slideshows

If you’re trying to sell a concept or an idea, or simply want to add some multimedia for your website, there are other uses for slideshows as well. Here are a few ideas to get you started:

1. Short business presentations you can email to prospects, bosses, or clients.
2. Ecards featuring your products, websites, or URL. (If you are posting these on somebody’s social profile, besides your own, you probably want to nix the music.)
3. Quick tutorials and how-to’s.
4. Any other occasion that you want to communicate visually and quickly.

Webmercials is nothing new, but